Objective 6
I wasn't as successful as I thought it would be. I tried to have friends help me promote it and that did not work as well as originally thought. I cross promoted this page mostly through twitter trying to
get more likes or page views but it did not work as I had planned. I have
friends that are real estate agents and they received interest through twitter
and I was hoping to get more likes through that. The plan that I had was to
post educational messages for those looking to buy or sell a home. I tried to post during the peak times around Monday Wednesday and Saturday to increase views. I also tried not to post too much because I personally don't like things popping up in my face every day but figured that 2 to 3 times a week would keep you on their mind but wouldn't be annoying.
Objective 7
The campaign wasn’t a complete waste as there have been a
handful reach out interested in testing the waters of buying a new home as well
as some looking to sell their homes which is good. I have also had one who told
me personally when they look to upgrade to a new home they would love for her
to list their home as well as help them in the search for a new home. I could
have done a better job of trying to get reviews from past clients and help
promote her. It was hard with her not being able to do much with her father
having a quadruple bypass surgery and not getting listings to share on the page. I slightly increased the likes received but not how
I imagined I would. I was expecting more of my friends to share it with their
friends and help to get more views but now looking back I realize that I have
many friends who are closely tied to others our age who have become real estate
agents and want to support them. I will continue to monitor this page and hopefully get more likes and views as she gains more listings and have more to offer. I would put more pictures of houses that she had listed as well as post information of other things are happening in the real estate world such as house prices rising or falling in the area to create a sense of urgency to help people get off the fence on if they should sell or not.
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